Be Wary of Geeks Bearing Gifts
Broadband internet access has quickly moved from a luxury to a basic utility
demand. Local governments recognize that demand and look at broadband
services
as a crucial economic development tool. Impatient with the roll of
broadband by
private firms, hundreds of local governments have considered
getting into the
broadband business. But two new reports from Reason warn
that cities shouldn't
fool themselves into believing that their experience
running water, gas and
electricity systems has prepared them for the fast
moving Internet world.
The first study, "A Dynamic Perspective on Government Broadband Initiatives,"
is
available online at (www.reason.org/ps349.pdf). A summary of the study is
available at (www.reason.org/ps349polsum.pdf). The author Jerry Ellig,
former
deputy director and acting director of the Federal Trade Commission's
Office of
Policy Planning, outlines seven key factors that municipal
officials should fully
address before moving forward with plans for
municipal broadband and Wi-Fi.
The study also cautions city officials to beware of "geeks bearing gifts." As
Ellig puts it, "Proposals for free or privately subsidized Wi-Fi are
obviously
attractive at face value. Exclusive access to rights-of-way and
poles would
bestow a significant competitive advantage on any firm selected
to use them.
Local governments should beware of granting one Wi-Fi provider
exclusive access
to public assets, even if the Wi-Fi service itself is free
of charge to users.
Local governments should not let the sizzle of free
Wi-Fi obscure the consumer’s
stake in competition."
The report details seven critical issues for governments to tackle before
jumping
into the broadband market:
1. Competition: At the end of 2005, 67 percent of U.S. zip codes already had
at least four high-speed Internet providers; 93 percent had two or more
high-speed
competitors; and just 1 percent had no competitors. Thus,
municipal cable and
Internet offerings face stiff competition and are
unlikely to grab a large market
share unless they are willing to lose a lot
of taxpayer money doing so.
2. Performance Competition: New government systems will have to offer higher
speeds or lower prices to compete with private companies. Existing
government
systems will need to consistently upgrade their speeds or drop
their prices to
compete with private sector improvements.
3. Continuous Improvements: The real consumer price index for Internet
services
has fallen by 23 percent since the Bureau of Labor Statistics
started tracking it
in 1997. Unlike traditional government-owned utilities,
the lightning pace at
which broadband technology improves and prices fall is
difficult for municipalities
to match.
4. Technological Change and "Lock-in": The market can get locked in to an
inferior technology if government decides to subsidize the inferior
technology,
thus blocking out better or less expensive technologies. For
example, ISDN was
short-lived method for sending data over phone lines.
Today we don't know how
Evolution Data Optimized (EV-DO) technology and cell
phone companies will change
the market; if we'll see broadband over power
lines; or what fiber optic service
by cable or phone companies will mean to
consumers and the Internet.
5. Obsolescence: Because wireless technology improves so rapidly, capital
investment quickly becomes obsolete. Plans for government broadband need to
assume faster depreciation rates than have been used for traditional
government
utilities. A workable plan for municipal Wi-Fi needs to cover
operating costs and
recover initial capital outlay in three to five years.
6. Risk: Broadband is a risky endeavor and governments must not finance it as
though it is a low-risk infrastructure investment.
7. Uncertainty: Since taxpayers bear the financial uncertainty in their role
as
the owners of government broadband, officials should ensure the
accountability and
transparency in these projects is at least as good as
that of publicly held
companies.
Each government-provided or privately subsidized broadband plan has its own
unique
characteristics, according to Ellig. But no plan should be considered
responsible
until these issues have been addressed. Government faces the
daunting challenge of
entering a market where technological change is swift,
the future is uncertain,
and competitors' actions are unpredictable—a
playing field fundamentally different
from the stable, predictable utility
markets that have traditionally attracted
public investment.
As the study shows, the telecom world moves a lot faster than the water or
gas
systems that many governments are used to owning. With long asset lives
and slow
technological changes, traditional utility infrastructure costs are
not difficult
to recover through rates. That is not the case here. If
officials get into the
broadband business, they are entering a field where
millions of taxpayer dollars
can be wasted in no time and the technology
they bought today is obsolete tomorrow.
A case in point of these risks is iProvo, the municipal broadband system in
Provo,
Utah and one of the most widely touted government broadband
enterprises in the
nation. Reason 2nd study, by Steven Titch, looks in
detail at iProvo's municipal
broadband efforts and can be found online at
(www.reason.org/ps353.pdf). iProvo
lost $1.36 million in 2003, $1.42 million
in 2004, and $1.67 million in 2005. Titch
finds iProvo owes more money than
it is worth. Overall, assets grew by $2.2 million
in 2005, but liabilities
grew by $3.9 million. The report finds this gap "shows
every sign of
increasing and will slowly eat away at iProvo's value and prevent
the city
from ever getting out from under the debt." And after originally
forecasting
it would take 10,000 subscribers to break even, iProvo now says it
will need
12,000 to 15,000 subscribers just to break even. There are currently
7,700
subscribers, well below the number predicted.
The bottom line is that broadband services are rolling out at a very rapid
pace
with the technology changing almost as rapidly. The risks of a
government
broadband enterprise winding up behind the curve in service
rollout or technology
are just too great.






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